When You Know Too Much to Decide

You’ve been here before.

Not this exact moment. But this feeling.

The feeling of standing at a decision that refuses to resolve. Where more information doesn’t help. Where every advisor gives you a different answer. Where the pro/con list keeps coming out perfectly balanced, as if your own mind is deliberately stalling.

You think it’s because you haven’t found the right framework yet.

It’s not.

It’s because this is not a strategy question disguised as a life question. It’s a life question disguised as a strategy question.

And your strategic mind, brilliant as it is, wasn’t built for this.

The Decisions Your MBA Didn’t Prepare You For

There are decisions where you can A/B test. Pivot if it doesn’t work. Cut losses and try again.

Then there are decisions where you can’t come back.

Taking the role that changes your identity. Leaving the career that’s been your language for 15 years. Moving your family across continents. Starting the thing that requires burning the ships. Ending the partnership that built everything.

More than optimizing after a problem, these are threshold crossings.

And everything you know about decision-making stops working because:

You’re not choosing between Option A and Option B. You’re choosing between timelines.

You’re not evaluating trade-offs. You’re negotiating with different versions of your future self.

You’re not managing risk. You’re facing irreversibility.

Why Smart People Freeze at Thresholds

Here’s what actually happens:

You gather more data. Read one more book. Talk to one more person. Build one more model.

Not because you need more information. Because you’re hoping the decision will become obvious enough that you won’t have to choose.

But it won’t.

Because the question goes beyond “what should I do?”

The real questions are:

“Can I become who this requires without losing who I am?”

“Can I hold the uncertainty of the in-between without collapsing?”

“What dies if I say yes? What dies if I say no?”

“How do I choose when both futures are real?”

Your past frameworks can’t answer these. They weren’t built for it.

What Makes This Harder

You’re sophisticated. You’ve built things. You’ve navigated complexity before.

But sophistication becomes a cage when:

You think more clarity will help (It won’t. Clarity without timing is just noise)

You’re waiting for certainty (Thresholds don’t offer certainty. They offer rightness)

You believe someone else has your answer (They don’t. This is your crossing, not theirs)

You’re trying to avoid regret by making the “perfect” choice (There is no perfect choice. There’s only the choice you can live with)

The real work isn’t figuring out what to decide.

The real work is learning how to decide without collapse when the decision is irreversible.

What Changes

As an advisor for organizations and leader, I don’t do coaching, I don’t do “frameworks”, I don’t tell you what to do.

I do temporal mentorship.

Which means:

We identify what decision you’re actually avoiding. (Hint: it’s rarely the one you’re asking about)

We find which timeline is calling you. (vs. which one you think you “should” choose)

We build your capacity to stand in uncertainty. (so you can step aside from desperation and decide from clarity)

We create conditions where the right timing becomes legible. (rather than forcing the decision before it’s ready)

This takes six months. Not because the decision takes that long. But because threshold crossings need witnessing, not rushing.

Three Types of Crossings

Thresholds You’re standing at the edge of identity change. “If I cross, I become someone different. Can I live with who I’ll become?”

Transitions You’re in the gap between timelines. “I’ve let go of what was. What comes next hasn’t arrived. How do I lead from here?”

Transmissions You’re facing questions of legacy. “What needs to be preserved? What needs to transform? What dies with me?”

Most leaders treat these like business problems.

They’re temporal problems.

And temporal problems require temporal solutions.

This Is For You If

You’re at a threshold. (Career change, relocation, major life transition)

You have the resources to invest. (Most of my clients are in Europe or in Latin America))

You’re done with surface-level answers.

You recognize this will not be about tactics but about standing inside time differently.

You want someone who’s lived in the gap between collapsing and becoming.

This Is Not For You If

You want a framework.

You want to be told what to do.

You want this to go faster.

You think one conversation will solve it.

How This Works

Six months. Regular sessions (frequency depends on your crossing). Practical tools for the in-between. Support through the entire transition before, during, and after the life choice moment.

I work with leaders and organizations. Small groups. One-on-one. Strategic advisory.

But always the same question: What does this moment require?

The old timing stopped working.

I help you find the right next rhythm.

If you’re here—if you recognized yourself—let’s talk.

[Start here]

Gust

I help people and institutions find the right rhythm when the old timing stops working. Bridging ancestral wisdom, decolonial perspectives, and contemporary technologies like AI.